Target Valuable Backlinks Your Competitors Have and You Don’t
Backlinks are crucial for improving your eCommerce store’s search engine ranking. By analyzing your competitors’ backlinks, you can identify valuable opportunities that you might be missing. Here’s how you can do it for Shopify and WooCommerce:
Step 1: Identify Your Competitors
First, make a list of your top competitors. These are usually the stores that rank higher than you for your target keywords.
Step 2: Use a Backlink Analysis Tool
Tools like Ahrefs, SEMrush, or Moz can help you analyze your competitors’ backlinks. Enter your competitor’s URL into the tool to get a list of their backlinks.
Step 3: Analyze the Backlinks
Look for high-quality backlinks that your competitors have. Pay attention to the domain authority, relevance, and traffic of the linking sites.
Step 4: Reach Out for Backlinks
Once you’ve identified valuable backlinks, reach out to the site owners. You can offer guest posts, product reviews, or other content in exchange for a backlink.
Shopify Implementation
For Shopify, you can use apps like SEO Manager to help with backlink analysis and outreach. Additionally, you can manually track your backlinks using Google Sheets or other spreadsheet tools.
WooCommerce Implementation
For WooCommerce, you can use plugins like Yoast SEO or All in One SEO Pack to help with backlink analysis. These plugins can integrate with tools like Ahrefs or SEMrush for more detailed insights.
Conclusion
By targeting valuable backlinks that your competitors have, you can improve your own search engine rankings and drive more traffic to your eCommerce store. Whether you’re using Shopify or WooCommerce, the key is to identify, analyze, and reach out for high-quality backlinks.