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Evaluating Keyword Difficulty

Evaluate Keyword Difficulty

Evaluating keyword difficulty is crucial for your eCommerce SEO strategy. It helps you understand how hard it will be to rank for a specific keyword. Here’s how you can do it for Shopify and WooCommerce:

Using Shopify

  1. Install a Keyword Research App: Go to the Shopify App Store and install a keyword research app like “SEMRush” or “Ahrefs.”
  2. Analyze Keywords: Use the app to search for your target keywords. Look for metrics like Keyword Difficulty (KD), search volume, and competition.
  3. Evaluate KD: A lower KD score means it’s easier to rank for that keyword. Aim for keywords with a KD score below 50 for easier ranking.

Using WooCommerce

  1. Install a Keyword Research Plugin: Go to your WordPress dashboard, navigate to Plugins > Add New, and install a plugin like “Yoast SEO” or “Rank Math.”
  2. Analyze Keywords: Use the plugin’s keyword research tool to search for your target keywords. Look for metrics like Keyword Difficulty (KD), search volume, and competition.
  3. Evaluate KD: Similar to Shopify, aim for keywords with a KD score below 50 for easier ranking.

By evaluating keyword difficulty, you can focus on keywords that are easier to rank for, thereby improving your chances of driving organic traffic to your eCommerce store.