Avoiding False Keyword Modifiers

When optimizing your eCommerce store for SEO, it’s crucial to avoid false keyword modifiers. These are words that might mislead search engines or users about the content of your page. For example, if you’re selling “handmade leather wallets,” don’t add modifiers like “cheap” or “discount” unless they truly apply. On Shopify, you can manage your product titles and descriptions directly in the product settings. Navigate to your Shopify admin, go to Products, select the product you want to edit, and ensure your titles and descriptions are accurate and free of misleading modifiers. For WooCommerce, go to your WordPress dashboard, click on Products, select the product, and edit the title and description fields accordingly. Always aim for clarity and honesty in your keyword usage to build trust and improve your SEO performance.

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